I make UGC videos for travel, food and lifestyle brands.
I'm Aydrian. I write, shoot and edit every video myself, and they sound like a customer telling a friend about your product. You work with me from the brief to the final file.
On location in Korea, Japan, Taiwan and Thailand through January 2027
Recent videos I shot and edited.
Each one shows a format you can book. Press play to watch it here.
Graniph × Chainsaw Man collab, day one
I walk through the store, get close on each piece, and end by asking viewers which one they would get.
Stray Kids ODD&FRESH pop-up haul
I open everything on camera with kinetic captions, including the bit that went wrong: two blind charms, and I got the same one twice.
A hot sweet potato vending machine in Kusatsu Onsen
A product most people have never seen, shot up close, with the captions explaining what it is.
Me vs. a huge bowl of ramen in Osaka
A video-game health bar runs through the whole restaurant visit, and the video ends on the receipt so viewers see what it cost.
All 18 yokai in Fukusaki on a ¥500 e-bike
An on-screen tracker counts the yokai as I find them, so viewers keep watching to see me get all 18.
Read the Fukusaki yokai guide
A canceled flight, told in Mandarin
I talk straight to camera on a street at night, in Mandarin. Brands use the same format for testimonial ads.
What I make for brands.
Every video is vertical and captioned, ready for TikTok, Instagram Reels, YouTube Shorts or your ad account.
Talking head
Reviews and testimonials straight to camera, the way a customer would tell a friend.
Unboxing and hauls
First impressions on camera, with the product in frame and the details legible.
Voiceover over b-roll
I shoot on location, cut the footage to your script and caption it to match.
Shop-along and try-on
I walk viewers through a store or a hotel, or try the product on. It works well for retail and travel.
Hook variations
Three different openings on the same video, so your ads team can test the first three seconds.
Captions and post copy
On-screen captions and a post caption written to match the cut, ready to publish.
Who you'll be working with.
I'm an elder millennial: over 40, diagnosed neurodivergent late in life, and traveling solo across Asia with a camera in my pocket. Most UGC rosters don't have anyone like me. If your buyer is a Gen X or millennial adult with money and no patience for ads that talk down to them, I sound like them because I am one.
Before this I spent twenty years in tech explaining complicated products in plain language, and I also plan trips as a travel advisor. So I know how to get the main benefit into the first three seconds, and how to make a claim a skeptical viewer will believe.
Usage rights and add-ons.
Every quote spells out where the video can run and for how long, and what each option costs.
- Organic
- Post it on your own social accounts and website. Included with every video.
- Paid ads
- Run it as an ad on Meta, TikTok or YouTube. Licensed for 30 or 90 days, or longer if you need it.
- Whitelisting and Spark Ads
- Run the ad from my account, so it shows up in feeds as my post.
- Raw footage
- Every usable clip from the shoot, so your editors can cut their own versions.
How a project works.
Brief
Tell me about the product, what you want viewers to take away and where the video will run. The form below asks for all of it.
Quote and plan
I reply with a price, the usage terms, and a short script or shot list for you to approve.
Shoot and first cut
You ship the product, I shoot it on location and send back a first cut with captions.
Revise and deliver
One round of revisions is included. Final files come in the formats you asked for.
Send me a brief.
Rough is fine. I'll come back with a quote and a plan. Prefer email? Write to howdy@itsaydrian.com.
Questions brands ask me.
What is a UGC creator?
A UGC creator makes videos that look and sound like they came from a real customer, then hands them to the brand to post or run as ads. The brand gets content that feels native to TikTok, Reels and Shorts without booking a production crew.
How much does a UGC video cost?
It depends on the format, how many videos you need and where they will run. Every quote is a fixed price that spells out the usage rights up front, so the number you approve is the number you pay.
What usage rights are included?
Organic use on your own social accounts and website comes with every video. Paid ads on Meta, TikTok or YouTube are licensed for 30 or 90 days, or longer if you need it. Whitelisting, Spark Ads and raw footage are quoted as add-ons.
How long does it take to get the first cut?
It depends on shipping and where I am shooting. Your quote includes a date for the first cut, and one round of revisions is included after that.
How does shipping work while you're in Asia?
I'm on location in Korea, Japan, Taiwan and Thailand through January 2027. Tell me where the product ships from in your brief, and I'll send an address that lines up with the shoot dates.
Will you post the video on your own accounts?
UGC is made for your channels, so posting on mine is not included by default. If you want it on my accounts too, or run as a Spark Ad from my account, say so in the brief and I will quote it.